Presentation of "Alcalá Magna"

The event, that was held in a marquee on the site of the future Shopping Centre, consisted of a press conference in the morning, in which details were given about the project from a commercial and architectural viewpoint, and in the afternoon, a reception for the authorities, social and political leaders, and businessmen of Alcalá de Henares.

Over the weekend, there was an open door policy in the same marquee that the presentation was held in. The general public was free to enter and contemplate images of the future Shopping Centre, as well as those of other ING Real Estate Development projects. Furthermore, there was an "Alcalá Magna Artisic Expression Contest for Children" in which children between the ages of 4 and 11 participated. The theme of the contest was "How would you like the Centre to be", and in order for the children to employ their artistic talents there were three possible options: drawing, collage and plasticine. After it had been decided which were the best efforts, the children were awarded a prize.